Best New Prototype

Winner - Tijuana Flats, Orlando, Fla.

The new Amped Up prototype is a unique version of the chain’s Flat Outrageous design. It showcases the chain’s Hot Sauce Bar and its colorful wall murals while also bringing in new elements, including a grab-and-go area. To help drive sales, the takeout area was highlighted with illuminated signage. Additionally, traffic flow was delineated via a strategic seating arrangement and a clearly defined queuing area that features square tube railings and banquette seating. Our judges thought the new prototype was “current and trendy,” that “they appear to have spent their budget very wisely” and they created a “young, hip approach.” 

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Images courtesy of Tijuana Flats

Honorable Mention - Pizza Hut, Shreveport, La.

Our judges noted the design team capably “overcame some significant challenges” in reimaging the chain’s full-service “red roof” design in this new, delivery-based prototype.

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Images courtesy of Kevin Falconer

Honorable Mention - Panera Bread, Downers Grove, Ill.

The judges thought the “aesthetics” and “overall front of house design” was “very strong.” 

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Images courtesy of Tony Soluri

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