Operators are remodeling, according to the latest pulse survey from rd+d. And it’s a split! Readers were asked where they had seen the greatest amount of operator investment so far in 2023 and 31% said remodeling interiors. Another 31% of respondents said upgrading outdoor dining areas.
Upgrading or adding drive-thrus and walk-up windows came in third with 16% of respondents. Upgrading and investing in tools to improve the off-premises experience was the top area of investment for 15% of readers.
The final 7% gave a mix of responses that included investments in menu optimization, updating equipment and staffing and labor-saving technologies.
rd+d’s ongoing research project periodically surveys qualified subscribers on the state of restaurant development and design. This survey was fielded in August 2023.