Development
- Development
- The Editors
Doug Jacob is co-owner of TORO restaurantin New York (above), as well as JWALK, a New York-based creative and branding agency. The team’s first full-service restaurant and the first of several units in development under the TORO brand, the New York project taught some hard-learned lessons in value engineering. Jacob recently shared a few of the biggest learnings that his team is now applying to subsequent build outs, which, he says, are being accomplished for a fraction of the cost:
- Development
- Dana Tanyeri
Value engineering is not a dirty word. In the world of responsible project management, it’s a necessary part of the equation. One key aspect to keeping the value in value engineering is taking a proactive approach instead of a reactive one. In this article two seasoned designers and a restaurant operator share their value engineering experiences.
- Development
- The Editors
Johnny Rockets has long been known for its 50s diner look complete with jukeboxes, dancing servers dressed in the decade’s familiar soda fountain uniforms and its original burgers and shakes. The chain now plans to roll out a a brand refresh that will leverage Johnny Rockets’ rich heritage while adding design flexibility and new visual imagery that will appeal to today’s consumers.
- Development
- The Editors
Fast-casual Italian chain Fazoli’s opened its first new stand-alone prototype restaurant in Macon, Ga., and announced the planned opening of its first St. Louis market locations.
- Development
- The Editors
Fast-expanding, better burger chain Smashburger plans to open two new locations in Denver International Airport and two others at Las Vegas casinos.
- Development
- Dana Tanyeri
Shopping and dining have long gone hand in hand, and for many consumers, they’re complementary pursuits. With few notable exceptions, however, retail and foodservice have chugged along on separate tracks, operating their own business models and, when proximity and demographics work in their favor, giving each other a boost of steam. Now, that scenario is changing fast.
