Miso Ramen & Poke Bar, a Japanese fast-casual concept founded in 2013 in Sebastian, Fla., is expanding its franchise presence with additional locations now in development.
To support its expansion and maintain brand consistency, Miso Ramen partnered with Mindful Design Consulting to develop a scalable interior design and branding strategy. The resulting design draws from Japanese street culture and minimalist aesthetics while incorporating modern touches that appeal to a broad customer base.
The new prototype design features warm wood tones, ambient lighting and intentional design elements such as brush-style calligraphy murals, communal tables and private seating areas. These elements work together to create a comfortable and culturally resonant environment that supports a variety of dining occasions.
“Our goal was to create a space that reflects the heart of the brand—welcoming, modern and rooted in Japanese tradition,” says a spokesperson for Mindful Design Consulting. “We focused on creating a design system that supports brand cohesion while offering flexibility for franchise growth.”
Images courtesy of Miso Ramen & Poke Bar
