Tagged Articles
Smoothie King
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How Smoothie King’s Pandemic Pivot Proved Successful
To help weather the challenges brought forth by the pandemic, Smoothie King introduced a series of guest and franchisee-focused initiatives.
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How to Move Into Nontraditional Locations
Opening new locations is a common occurrence for restaurant chains, but sometimes branching out can bring significant changes. As brands expand into nontraditional locations, or even just a new geographic area, challenges and exciting opportunities abound. Here we spotlight three brands and how they moved into nontraditional locations.
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One Size Doesn’t Fit All: Flexible Formats and Scalable Restaurant Prototypes
When competition stiffens or the economy weakens, restaurant chains face the challenge of finding new, creative ways to pursue expansion. These days, competition is fierce, and the economy, while on the road to recovery, has dealt foodservice a heavy blow. Creating new formats that can take chains into nontraditional locations represents a growing strategy employed by more and more concepts.
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Smooth King Unveils New Store Design in South Florida
Smoothie King Franchises, Inc., unveiled its new store design with the opening of two new locations in South Florida, one in Miami and one in Fort Lauderdale. The design reinforces the company's new positioning of offering "purpose-based smoothies for every need."
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Smoothie King Plans Healthy Expansion
In November, Smoothie King Franchises, Inc. opened its 19th store in the South Florida market, marking the beginning of the brand's accelerated expansion plan under new Global CEO Wan Kim.