Nathan’s Famous, Inc. has partnered with Ghost Kitchen Brands (GKB) to open 100 nontraditional units by the end of 2021. The partnership, which includes Nathan’s Famous and Wings of New York, Nathan’s virtual kitchen brand, will bring 60 nontraditional locations to the U.S. and 40 to Canada this year.
Many of these new kitchens will live inside Walmart stores offering some seating, and all locations included in the deal will offer carry-out and third-party delivery.
“We’re excited to continue our expansion across the U.S. and Canada, and this partnership with Ghost Kitchen Brands grows our footprint even more,” says James Walker, senior vice president, Restaurants for Nathan’s Famous.