Indian fast-casual chain Curry Up Now signed an expansive 20-unit franchise deal that will introduce the brand to markets throughout Colorado and Utah.
The deal marks the brand’s entry into the mountain states, with immediate sights set on Colorado’s Front Range and Utah’s greater Salt Lake City area.
“When my son was living in the Bay Area, he was a frequent customer at Curry Up Now. He had always been a fan of Indian food, however, Curry Up Now’s fresh approach to traditional Indian cuisine immediately won him over,” says new franchisee John Netto of the Netto Family Trust. “We (the family trust) knew that we wanted to invest in a healthy concept to bring to Colorado and Utah, where the demand for fast-casual dining is growing more and more popular. We’re very excited to be at the forefront of Curry Up Now’s national expansion.”
In the last six months, Curry Up Now has solidified multi-unit franchise deals in nearly every major region in the country. This 20-unit deal is the largest agreement inked to date for the brand but joins more than 50 units in development nationwide. Curry Up Now anticipates another 100 units in development by year’s end, with an additional 200 in 2019.