Jimboy’s Tacos plans to open seven more locations in the Sacramento, Calif., market.
Presidio Inc., the group leading the area’s expansion efforts, has been a Jimboy’s Tacos franchisee for more than 20 years and opened its ninth location in Sacramento just last year. This newest location was the first of eight slated to open by the end of 2020. Today, Jimboy’s operates 39 restaurants throughout California and Nevada, 32 of which are in Northern California.
The new Jimboy’s locations will showcase an updated prototype that features vintage design elements, natural wood, digital menu boards, historical prints and stainless-steel elements that pay tribute to the food trailer from which the chain’s first tacos were served. Additionally, the new prototype debuts a smaller footprint, allowing greater flexibility in placing new units.