When asked what’s moving the needle on their restaurant design projects — aesthetically — 42% of restaurant development + design readers favored “The Classics — classic lines, styles and furnishings.”

Another 21% said “glamorous, luxe and immersive designs” were working for them in pitches. The same number said “residential-inspired designs” were moving the needle on their pitches.

Another 6% said biophilia and wellness/spa vibes were gaining traction.

The remaining 10% noted that other aesthetic choices were working for them, including “high-end casual,” “old and comfortable,” and clear “Instagram moments.”

rd+d periodically surveys subscribers on the state of restaurant development and design. This survey was fielded in December 2024. Subscribe to The Pulse to get rd+d’s surveys and results delivered to your inbox six times a year.

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