Fast-casual restaurant concept, Freddy's Frozen Custard & Steakburgers signed a multi-unit development agreement that will bring 10 new locations to Greenville and Spartanburg counties in South Carolina. NFL offensive lineman Ben Powers and GVL Hospitality Group will spearhead this expansion.
As Powers enters his sixth NFL season and second with the Denver Broncos, the development of each franchise location will be managed by Brett Rickert and Brian Stevens of GVL Hospitality. Rickert and Stevens are both current Freddy’s franchise owners with locations in Columbia, S.C., and Augusta, Ga.
"Having Brett and Brian running things while I'm playing is reassuring," says Powers. "They're great mentors for me, and I trust them wholeheartedly as we grow the Freddy's franchise in South Carolina."
Freddy's currently has over 530 restaurants in 36 states, with another 130-plus locations in development.