As part of a larger plan to grow in the Lonestar State, Main Squeeze Juice Co. will open its first location in the Ft. Worth, Texas, market in late January. The Louisiana-based juice and smoothie bar franchise plans to open as many 20 stores in the Dallas-Ft. Worth metroplex.

No stranger to the Texas market, eight of Main Squeeze’s 13 locations operate in the Houston area. The chain also has units in Louisiana and Mississippi and reports 60 additional franchisee- and corporate-owned stores in various stages of development across the Southeast.

The concept’s recipes feature nutritionist-designed cold-pressed juices and smoothies; one-, three-, and five-day juice cleanse programs; shots; and acai bowls created from organic and wild-harvested berries.