Schlotzsky’s Austin Eatery signed 10 new franchise agreements that will grow the chain across the Rio Grande Valley in South Texas. This includes adding locations in Edinburg, McAllen, Weslaco, Harlingen, Brownsville and Laredo.

Driving Schlotzsky’s South Texas expansion are seasoned multi-unit Dairy Queen franchisees, the Lozano Family of Lotzapan L.L.C. At the helm are parents Robert and Laurie Lozano. The Lozano family has been with Dairy Queen for more than 32 years and operates 41 locations throughout Texas and Oklahoma.

Founded in 1971, as a small restaurant in Austin, Texas, serving only one sandwich, Schlotzsky’s now spans 35 states with more than 350 restaurants.