Awarded to the best new prototype rolled out by an established brand.
Entry requirements:
- Only projects completed between April 1, 2022, and September 1, 2023, are eligible.
- All entries must be submitted in a single PDF file that does not exceed 28 pages.
- Entries must include a final, approved floor plan and photos of the completed restaurant.
- Entries must include aspects of the branding elements/package.
- It is recommended that entries include a copy of the menu.
- It is recommended that renovations include before and after photos.
Every entry must include the following on the first page:
- Name of project and name of operator/owner company:
- Project location (city, state):
- New build or renovation:
- Opening date or renovation completion date:
- Real estate type (end cap, freestanding, inline, airport, etc.):
- Unit size (square footage) and number of seats:
- Brief description of concept and menu style:
- Average check:
- Project budget:
- Project team (include members from the operator company, architects, designers, contractor and other relevant parties):
All entries must touch on the following project details (please address the questions below in 750 words or less; you may use photos between text to illustrate points):
- Describe the motivation/objectives for developing the new prototype.
- What were the biggest changes/improvements made over the previous prototype?
- Describe/note new elements and materials.
- What steps were taken to drive new efficiencies into the operation?
- What impact on average unit opening costs did the new prototype have?
- What impact on traffic and sales has the new prototype had, if known?
- What makes this an award-worthy prototype?
EXTENDED deadline for submission is Friday, October 20, 2023.
The best browsers to use when submitting are Chrome or Firefox. If you do not get taken to a confirmation page once clicking submit, your entry did not go through. Please email kevin@zoombagroup.com with any questions.
