Cracker Barrel Enters California Market

Cracker Barrel opened its first unit in California in February in Victorville.

 

“In the last two years, Cracker Barrel has been expanding out West, including opening our first stores in the Las Vegas and Portland areas, and we look forward to bringing our unique version of Southern hospitality and charm to Victorville and the state of California,” says Nick Flanagan, Cracker Barrel’s senior vice president, restaurant and retail operations.

The new location features the chain’s renowned all-day comfort food menu. The Victorville restaurant décor package includes Cracker Barrel’s hallmark artifacts and memorabilia and features the retail “old country store” component.

In Victorville, Cracker Barrel's new store celebrates the history and culture of the local area through decorative walls that pay homage to the famous Route 66, the area's contributions to the film industry and to California's Gold Rush era.

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